Logo use, attribution and trademarks
Some logo APIs require a visible link on their free plans, and none gives you rights to the logos. What each provider asks for, and what the logo's owner keeps.
Last updated 2026-11-10
Two separate questions: what the API provider asks in return for free use, and what the company that owns the logo allows.
What do the providers ask for?
| Provider | Free plan | Paid plans |
|---|---|---|
| Logo.dev | A visible link to Logo.dev on a public page, for commercial projects | Nothing |
| Brandfetch Logo API | Nothing | Nothing |
| LogoKit | A visible link that search engines can index | Nothing |
| Hunter | Unclear: its FAQ requires a link, its terms ask for one above 50,000 requests a day | No paid plan |
| Clearbit (retired) | A link in at least 12-point type on every page with a logo | No paid plan |
Who owns the logo?
The company does. A logo API gives you a convenient copy, not permission. Context.dev's documentation says it directly: access to its API doesn't grant a licence to reuse third-party material such as logos, so confirm you may store, display or redistribute it. LogoKit's own example labels a logo "identification only, no affiliation".
Showing a logo next to a company's name, to identify the company, is the use these APIs are built for. If you plan to use logos in other ways, such as in marketing that suggests a partnership, ask a lawyer; this site can't give legal advice.
What about fonts?
Fonts are licensed too. Context.dev's documentation says to check a font's licence before shipping font files from Styleguide in your application.