# Brandfetch vs Logo.dev

> Both return a company's logo from its domain. Brandfetch returns more, including SVG, font names and images; Logo.dev costs less, from $33, and allows storage.

Both look up a company's logo from its domain, both serve logos through an image URL you put in a page, and both have an API for the full profile and an MCP server for agents. Brandfetch returns more; Logo.dev costs less.

| | [Brandfetch](https://brandapis.com/directory/brandfetch) | [Logo.dev](https://brandapis.com/directory/logo-dev) |
| --- | --- | --- |
| Job | One-off lookups | One-off lookups |
| Logos | Yes | Yes |
| Colours | Yes | Yes |
| Fonts | Partly | No |
| Guidance | Partly | No |
| Files | Partly | Partly |
| You send | A domain, URL, email, ticker, ISIN or crypto symbol | A domain, ticker, ISIN, crypto symbol or name |
| Authentication | API key; a client ID for the Logo API | Publishable key for images; secret key for the API |
| Free tier | 100 brand fetches, once; 1M logo requests a month | 500,000 logo requests and $5 of API credits a month |
| Paid from | $129 a month (Growth Starter) | $33 a month (Startup) |
| MCP server | Yes | Yes |
| Checked | 2026-11-10 | 2026-11-10 |

## Choose Brandfetch if

- You need SVG logos, font names or the brand's images, not only the logo.
- You want a written summary of a brand's voice, from the Brand Context API.
- You show a lot of logos without attribution: the Logo API is free up to 1,000,000 requests a month and needs no attribution.

## Choose Logo.dev if

- You need logos and colours and want the lower paid plan: $33 a month against $129.
- You want to keep logos on your own servers. Logo.dev allows it on every plan; Brandfetch lets you cache Brand API data for 30 days, then refresh or delete it.
- Your project is personal, or you can show a link to Logo.dev: then the free plan is enough.

## What do they have in common?

- Their image URLs are meant to load in your users' browsers. Neither allows fetching those URLs from a script.
- Both send webhooks on paid plans when a brand you follow changes.
- Anyone can report a wrong or outdated logo to either.

## Sources

- Brandfetch: <https://docs.brandfetch.com/brand-api/overview> (checked 2026-11-10)
- Brandfetch: <https://docs.brandfetch.com/brand-context-api/overview> (checked 2026-11-10)
- Brandfetch: <https://docs.brandfetch.com/logo-api/overview> (checked 2026-11-10)
- Brandfetch: <https://docs.brandfetch.com/reference/brand-api-domain> (checked 2026-11-10)
- Brandfetch: <https://docs.brandfetch.com/agents/pay-per-request> (checked 2026-11-10)
- Brandfetch: <https://brandfetch.com/developers/pricing> (checked 2026-11-10)
- Brandfetch: <https://docs.brandfetch.com/reference/agents-access-purchase> (checked 2026-11-10)
- Brandfetch: <https://brandfetch.com/terms?mode=dev> (checked 2026-11-10)
- Brandfetch: <https://docs.brandfetch.com/mcp/overview> (checked 2026-11-10)
- Brandfetch: <https://docs.brandfetch.com/changelog/overview> (checked 2026-11-10)
- Brandfetch: <https://docs.brandfetch.com/delivery-methods/webhooks/event-types> (checked 2026-11-10)
- Brandfetch: <https://docs.brandfetch.com/guides/migrate-from-clearbit-logo-api> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/logo-images/introduction> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/brand/introduction> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/api-reference/brands/look-up-a-brand> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/migrations/brandfetch> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/platform/api-keys> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/pricing> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/platform/credits> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/platform/rate-limits> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/platform/attribution> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/platform/fair-use> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/mcp/introduction> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/introduction> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/brand-visibility/logo-dev-database> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/migrations/clearbit> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/platform/caching> (checked 2026-11-10)
- Logo.dev: <https://www.logo.dev/docs/changelog> (checked 2026-11-10)

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Source: https://brandapis.com/compare/brandfetch-vs-logo-dev
Last updated: 2026-11-10
Published by The Brand API Register. The Brand API Register is run by Rainbrand, which makes one of the APIs listed. Its entry follows the same rules as the others.